Two Decades of Expertise in Qualitative Marketing Research with Minority and Hard-to-Reach Segments in the USA
Nationwide Panel for Fine-Tuned Research with Half a Million Consumers in 27+ Metro Markets and 44 States
Expert Cross-Cultural Insights Analysis and Seasoned Qualitative Moderation in Multiple Languages
Our Core Services Areas
Minority Segments Nationwide (USA)
Hispanic Consumer Research
Asian Consumer Research
Moderation & Analysis
Omnibus Surveys, Interpretation, Translation
Recruitment & Project Management
Hard-to-Reach General Market Segments (USA)
Hard to Reach Custom Market Research
Public Policy & Voter Research
Business Owners & Professionals
Legal & Jury Research
Recruitment & Project Management
Multicultural Insights Research Services
Moderation & Analysis
Full Service Qualitative
Insights Reporting & Visualization
Recruitment & Project Management
Brand Consulting
Interpretation & Translation
Omnibus Surveys
Multicultural Strategy
Half a Million Consumers Nationally.
Local Grassroots Outreach for Tough Segments.
44 US States and Counting.
allows us to quickly and cost-effectively
recruit culturally-defined consumers and
low-incidence general population segments
in virtually all metro areas across the country
Truly Multi-Cultural & Results-Obsessed Research Team
Each year CASA Demographics donates a minimum of 2% of all research profits to a different charitable organization with high levels of credibility, efficiency and direct impact to an underfunded cause
550,000+
Multicultural Consumers
3400+
Successfully Completed Projects
73+
Cups of Coffee Consumed per Average Project Worked On
92%
Qualitative Participation Rate
Our Working Process
Planning & Strategy
Our MBA & PhD led project teams begin even the shortest research study with an agile, results-oriented but quality-above-all-else strategy towards effective and efficient implementation
Execute & Field
Completing projects with quick turnarounds is extremely routine for us, but what keeps clients coming back is an unparalleled level of trust based on consistent results, honest communication and superb service
Validate & Deliver
Our 4-step redundant confirmation process ensures that both the qualitative participation and the insights that can be derived from it will be reliable on each and every project