CASA Demographics has proudly built the only truly national multicultural panel uniquely developed and curated for qualitative research, with over 437,000 consumers across the USA with a special focus on minority segments such as Hispanic/Latino/LatinX, Asian, South Asian, African-American and Jewish-American consumers among others.

We also specialize in low-incidence general population research studies involving predominantly White/Caucasian consumers, providing sample and qualitative recruitment for difficult, last-minute or large studies that partners who know the quality of our work are unable to source on their own.

For decades there’s been a fundamental belief among marketing insights pros that you usually had to sacrifice either quality, price or speed when it came to selecting a partner to carry out research. Specifically for obtaining marketing insights of Hispanics and other low-incidence segments, the outlook has usually been bleaker yet. Enter CASA Demographics. We were founded over two decades ago with the steadfast mission to provide culturally-relevant research of the highest quality, affordably and with fast turnarounds. In that time frame we have consistently delivered what we set out to.