Decades of research experience, anthropological immersion within cultures, and extensive fieldwork know-how have allowed our insights leads to consult centuries-old brands and new startups alike on:
- New Rroduct Innovation
- Brand Growth
- Segmentation
- Cultural Immersions
- Communications Development and Testing
- Price Sensitivity and Elasticity Analysis
- Usage and Attitude
- Usability
To effectively help our clients, we select the right research tools and geographical markets for the job. From the more traditional, to new & innovative methodologies, we employ whichever tool is best suited for a particular brand, demographic and set of objectives.
