May 2, 2024

Healthcare Limitations Hispanics and African-Americans Face & How To Address Them

By Dulce Alonso The United States has for years faced considerable quantitative and qualitative disparities in healthcare access based on factors such as income, geographic location, […]
March 7, 2024

How Will the Asian-American Consumer Look Like in 2030?

By Karen Lam Predicting the exact characteristics of any consumer in the future is always challenging, as there are a number of factors that can influence […]
February 5, 2024

Unlocking the Potential: How Pharmaceutical Companies Can Embrace Social Media for Patient Engagement and Brand Growth

By Dulce Alonso The rise of social media worldwide has affected many different aspects of our lives, and its impact on the healthcare industry is evident. […]
January 11, 2024

Will Qualitative Research Outlive Artificial Intelligence?

By Dulce Alonso Qualitative research is the process of collecting and analyzing non-numerical data, such as words, images, and observations, in order to understand social and […]
April 3, 2023

4 Paradigm Shifts in Healthcare Innovation Over the Next Decade

By Dulce Alonso Forrester Research recently came out with an extensive, data-driven report which signaled primary trends that will shape changes in the US health system […]